myBook
myBook is a great little diary that doubles up as a life guide, with tips on everything from getting a job to safe sex. Aimed at helping school leavers, myBook is packed with website links and handy tips to help teenagers with the difficult transition from school to the adult world.
It was found that GCSE school leavers had a knowledge gap when it came to health issues and local NHS services - myBook was designed to help plug that gap.
Six very different illustrators were involved in the project, providing a diverse, youthful look for the diary. The great variety of illustrations helped to give each weekly section its own fresh identity and keep people engaged with the information inside.
Links:
TBFH
Yupy
Lindedesign
Delphine Ettinger
Oliver Hydes
Pat Morgan